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Estate agency claims 50% of its Instagram posts drive sales and instruction enquiries

first_imgHome » News » Marketing » Estate agency claims 50% of its Instagram posts drive sales and instruction enquiries previous nextMarketingEstate agency claims 50% of its Instagram posts drive sales and instruction enquiriesCase of estate agency Mr and Mrs Clarke highlights the growing power of Instagram as a free marketing tool for the property industry.Nigel Lewis25th February 202001,567 Views Boutique online estate agency Mr & Mrs Clarke has claimed that half of the properties it showcases on Instagram generate enquiries.Mrs & Mrs Clarke, which models itself on the upmarket Mr & Mrs Smith travel brand with a similar photography style featured on its website, is the latest agency to grasp that Instagram is an efficient way to market properties – for free.“Agents have done this sort of off-market selling for ages but through databases and email lists,” says co-founder Paul Clarke (pictured, above). “With Instagram, you can make it more aesthetically pleasing and interesting.”The Nottinghamshire-based but national agency says the latest property to be included within its Insta stream sold via the social media platform after a buyer spotted it while on holiday.Solihull woman Eleanor Betts saw pictures of the £420,000 three-bedroom semi detached house in Lapworth while on holiday in France.She told local media that she was so enamoured by the property’s quirky property photography that she decided to make an offer on the house on the spot, without having ever seen it in the flesh.Mr & Mrs Clarke is an unusual small estate agency on several fronts. It does not have negotiators in the traditional sense but rather partners as well as a brand director, photographer and digital director and its property images have more to do with a glossy interiors mag than the images most agents put on Rightmove.“There was a picture we put on Instagram that featured a cockapoo running through a living room. Within hours, a lady in her early seventies had sent a message,” says Clarke. “She viewed it and offered the asking price before the house hit the market.”Visit the Mr and Mrs Clarke website.Read about the dangers of Instagram. instagram estate agent Mr and Mrs Clarke Paul Clarke Instagram February 25, 2020Nigel LewisWhat’s your opinion? Cancel replyYou must be logged in to post a comment.Please note: This is a site for professional discussion. Comments will carry your full name and company.This site uses Akismet to reduce spam. Learn how your comment data is processed.Related articles BREAKING: Evictions paperwork must now include ‘breathing space’ scheme details30th April 2021 City dwellers most satisfied with where they live30th April 2021 Hong Kong remains most expensive city to rent with London in 4th place30th April 2021last_img read more

Paul Merson urges Mesut Ozil to keep quiet over Unai Emery comments

first_imgOzil didn’t hold back when asked about his old boss Unai Emery (Picture: Getty Images)‘And then a manager comes in and the players start saying ‘it’s better now, it’s more fun’, no. I believe what Emery is saying. They shouldn’t have been where they were with the quality they have.AdvertisementAdvertisement‘The players weren’t doing the right things. You just don’t say anything.’Emery, who was relieved from his duties as Arsenal boss in December, has also been on the defensive over the attitude and commitment of his former squad.More: Arsenal FCArsenal flop Denis Suarez delivers verdict on Thomas Partey and Lucas Torreira movesThomas Partey debut? Ian Wright picks his Arsenal starting XI vs Manchester CityArsene Wenger explains why Mikel Arteta is ‘lucky’ to be managing ArsenalIn an interview with France Football, the Spanish boss said that ‘some players did not have a good attitude’ and ‘asked for more than what they were giving back’.On Emery’s comments, Merson added: ‘It was also going to be a hard job. The defence wasn’t good enough from the word go. As soon as the window opened Arteta brought in two defenders, so he knew straight away.‘I found it hard watching Arsenal under Emery, it was the same as Wenger. It was soft. At least they go to Burnley and don’t get bullied or dominated.’MORE: Henrikh Mkhitaryan will return to Arsenal from Roma unless Gunners lower asking priceMORE: Arsenal manager Mikel Arteta reveals Gabriel Martinelli’s greatest attribute Paul Merson urges Mesut Ozil to keep quiet over Unai Emery comments Mike StavrouTuesday 11 Feb 2020 9:40 amShare this article via facebookShare this article via twitterShare this article via messengerShare this with Share this article via emailShare this article via flipboardCopy link556Shares Advertisement Paul Merson believes Mesut Ozil should refrain from criticising Unai Emery (Sky Sports)Arsenal legend Paul Merson has told Mesut Ozil not to get involved in criticising former manager Unai Emery.Several Arsenal players, including the German midfielder, took swipes at the ex-Sevilla boss during their Dubai warm-weather training camp.Ozil said that the team under Mikel Arteta are much ‘happier’ and willing to ‘give everything’ for the club.Those comments didn’t sit right with Merson, who told Sky Sports’ The Debate: ‘I’m not a great lover of that [comments from Ozil]. I don’t like it when a manager comes in and says the players aren’t fit. Because that’s a dig at the old manager.ADVERTISEMENT Comment Advertisementlast_img read more

Football News Klopp never doubted Salah’s class as Liverpool reclaim top spot

first_imgSouthampton: Jurgen Klopp insists he never doubted Mohamed Salah as the Egyptian ended an eight-game scoring drought to help fire Liverpool back to the top of the Premier League. Salah returned to scoring form with an outstanding solo run and finish as Liverpool recovered from falling a goal behind to beat Southampton 3-1 at St Mary’s and move two points clear of Manchester City.The title remains in City’s hands, however, as the English champions have a game in hand. However, Liverpool continues to pile on the pressure in their pursuit to end a 29-year wait to win the league. Klopp’s side appeared in danger of dropping valuable points until Salah intervened in the 80th minute to claim his 50th Premier League goal for Liverpool in only his second season at the club.”It was never in doubt that he was a great player in my side,” said Klopp.”It was goal number 50 for Liverpool, an incredible number. He’s very consistent.” Salah has been criticised in recent weeks for being too selfish in front of goal in desperation to end his scoreless streak. Yet, on this occasion, he chose the right option despite the presence of Roberto Firmino in support. When asked if he considered playing in the Brazilian, Salah told Sky Sports: “Not at all. As a striker, you need to score. I made my decision to shoot. For all the Latest Sports News News, Football News News, Download News Nation Android and iOS Mobile Apps. “Liverpool were once again forced to demonstrate their resilience as they struggled to find their most fluent form after Southampton established a ninth-minute lead through Shane Long. Naby Keita equalised in the 36th minute with his first Liverpool goal but it was not until Salah struck that Klopp’s side could be confident of moving two points ahead of City at the head of the table.Jordan Henderson wrapped things up in the 86th minute, but Klopp admitted his side were again not at their best, requiring late interventions just as they had in beating Tottenham Hotspur and Fulham in their previous two league games.”The performance was not top level but it is about fighting,” he said.”People want us to play like Manchester City, we are unable to do that, we play our own football.”We have 82 points now, that is massive in this crazy league and everyone is waiting for us.I am really proud. It is incredible.”It is a difficult year for everybody, you need to have 70-75 points for the Champions League and 90-something for the title. We are in the race and that is nice.” Klopp acknowledged the introduction of Henderson and James Milner midway through the second half fired up Liverpool’s late rally.”Jordan Henderson came on and brought aggressiveness, verbal aggressiveness, we had direction again after that,” he said.”We have to work for it, the moment will come but all three goals were brilliant.”It is nice for Naby Keita to score the first to show Southampton it will not be easy for them.After that, we controlled it more. It was good, I liked it.” Southampton remains five points clear of the bottom three and manager Ralph Hasenhuttl admitted his disappointment at his side’s failure to hold on.”If you take the lead after five minutes, you are going in the right direction,” said Hasenhuttl.”There is still a way to go but if you are a sportsman you are always frustrated if you are not winning. Not many have won against them this season, we had chances.”  last_img read more

Florida man kills family over webcam model

first_imgA 30-year-old Orlando man has been sentenced to life in prison after he killed his parents and his brother because they allegedly tried to cut off his online relationship with an adult webcam model.The murders of Chad, Cody, and Margaret Amato occurred on January 24th at the family’s home on Sultan Circle.Authorities say the suspect Grant Amato, became infatuated with a Bulgarian webcam model named Silvie and reportedly stole nearly $200,000 from his family to fund his online relationship with her. The 30-year-old stole $60,000 and guns from his brother, Cody, and another $150,000 from his father Chad which included a loan that was taken out on his parents house.When the family interceded in the relationship, Grant then planned his revenge.Grant reportedly spent the day with his mother but at 4:45 pm when she sat down at the computer, he shot her in the back of the head and left her body “face-down dead at her computer desk,” while he waited for his father to come home. He then shot his father and his brother when they came home hours apart.The suspect then rearranged the bodies to make it appear that his brother killed his parents before he killed himself. Investigators realized, however, that Cody could not have been responsible for the deaths due to the time each person was killed.Grant was arrested and charged with first degree murder on July 31st, however, jurors reconvened Monday to decide whether Grant should receive the death penalty or just be sentenced to life in prison.After deliberations, it was decided that Grant be sentenced to life behind bars without prole.last_img read more

Two bodies found in vehicle in canal

first_imgAuthorities in Loxahatchee Groves are currently investigating after a vehicle with two bodies inside was found overturned in a canal.The discovery was made by a passerby at 6:00 am on Friday. Divers were sent into the canal in attempt to rescue the individuals in the vehicle, however, it appears that neither of it’s occupants survived.No other details are available at this time.last_img